pricing Archives

How to Calculate Customer Acquisition Costs [Formula and Infographic]

by Meghan Bliss | Mar 21, 2025 | Miscellaneous

When planning financially for your small business, it’s important to focus on the necessary costs that keep your business running. One of those costs to consider is your Customer Acquisition Cost (CAC). What is Customer Acquisition Cost? To keep it simple, your CAC is...

The Key Barrier to Profitable Pricing Methods in Your Small Business

by Andre Palko | Mar 10, 2025 | Management and Operations

Quick…how would you feel if I said you had no choice but to raise prices on all your products by 20% today? Write down your immediate reaction. I smell fear. And you don’t even have to tell me what you wrote. When I first started in business, I thought pricing was a...

How Businesses Can Increase Revenue with Offers and Deals

by Andre Palko | Oct 22, 2024 | Omni Channel Marketing

What’s the best way to drive sales for a business? For many business owners, a variety of factors may come to mind: Location, brand awareness, products and pricing strategies. All these variables can help a business make a profit in one way or another, but one proven...

How to Calculate Your Product Selling Price with 2 Easy Pricing Methods

by Staff Writer | Aug 4, 2023 | Management and Operations

This is always a question I hear from new business owners: “How do I price my products easily?” Where do you start? It starts with reliable financial reports. It’s either the one you already have, or those from your competitors. From these reports, you can use...

7 Ways to Get More Cash Flowing Into Your Business

by Staff Writer | May 14, 2019 | Management and Operations

When it comes to running a business, cash flow is vitally important. It is basically the inflow and outflow of money through your business on a daily basis. Cash flow enables you to pay your staff and keep accurate records of finances. Positive cash flow means your...